Troxospito

Troxospito is a digital storytelling project inspired by the idea that life is a journey — full of moments, experiences, and stories worth sharing. I created the brand concept, visual identity, and social media strategy from scratch, focusing on authentic connection and emotional engagement.

Troxospito is a digital storytelling project inspired by the idea that life is a journey — full of moments, experiences, and stories worth sharing. I created the brand concept, visual identity, and social media strategy from scratch, focusing on authentic connection and emotional engagement.

Client:

Troxospito

Role:

Digital Marketing Specialist

Year:

2020

Header for landing page to boost website traffic
Header for landing page to boost website traffic

Result

Through a mix of organic growth, visual storytelling, and targeted advertising, Troxospito grew into a vibrant online community of over +20,000 Instagram followers and +5,000 Facebook followers.
This project allowed me to explore brand building through content strategy, community management, and performance marketing — combining creativity with data-driven insights to achieve real engagement and growth.

Laptop mockup with the website home page
Laptop mockup with the website home page

What I Learned